





We're hiring
Good Coach App is a small, bootstrapped company building tools for endurance sports coaches. We started in 2018 because our founder Marcin — a coach himself — was frustrated with the limits of spreadsheets and decided to build something better.
We've stayed small on purpose. We move fast, we listen to our users, and we'd rather take care of one person well than scale recklessly.
Who we are
We're a small distributed team that cares deeply about the people we serve. Most of us are endurance athletes ourselves. We believe the best products come from understanding the people who use them — which is why we hire from inside our community whenever we can.
How we work
Our team works across multiple time zones. You set your own tools, your own schedule, your own rhythm — we care about the outcome, not the process.
We don't micromanage. We trust people to own their work completely — picking their approach, making decisions, and following through without being chased.
Every team member spends real time with coaches — in support conversations, in interviews, or just using the product as a coach would. The closer you get to users, the better your work becomes. That's not a suggestion.
We double-check everything — not because we distrust each other, but because we care about getting it right. Test your assumptions, verify the output, get a second pair of eyes when it matters.
Got an idea? Share it. Something isn't working? Say so. We grow by being real with each other — polite silence helps no one. Feedback travels in every direction here.
Things go wrong. We don't hide it. What we ask is that you figure out what happened, extract what's worth knowing, and share it with the team so we don't repeat it. That's how we actually get better.
What we look for
The people who do well here have a few things in common.
They train.
Running, cycling, triathlon, swimming, or something adjacent — endurance sports are not just our market, they're our shared language.
They're curious.
About users, about coaching, about how things actually work under the hood.
They take ownership.
They don't wait to be told what to do.
They double-check their work before shipping it.
Diligence is not optional here.
They write and communicate clearly.
Most of our work happens asynchronously across continents.
Current openings
Help our coaches get the most from Good Coach App — from activation through retention. You'll reach out personally to new coaches, help free coaches grow their roster, and catch at-risk coaches before they leave.
Read full description and apply →If you'd love to work with us someday, we'd still like to hear from you. Send a short email telling us about yourself, what endurance sport you do, and what kind of work excites you. We keep these notes and reach out when something opens up that fits.
— Good Coach Team